Author Archives: Brian

Lead Generation Advertising Basics!

Posted on August 19, 2018 by Brian

Two step lead generation is a proven way to generate new clients for any business. The main difference between a lead generation advertisement and a regular ad is that a lead generation ad is not designed to sell anything (and … Continue reading →

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Real Estate Investor Prospecting Letters

Posted on June 30, 2018 by Brian

A series of real estate investor prospecting letters might get a better response than a mailing from a regular realtor. The reason for this may be obvious. You don’t have a commission plan and most deals don’t require any closing … Continue reading →

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Commercial Real Estate Prospecting Letters!

Posted on June 19, 2018 by Brian

Using commercial real estate prospecting letters to generate leads through direct mail is a very smart choice. Most agents and business brokers are sticking to email and online marketing. Since more people are relying on the Internet for their marketing … Continue reading →

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Real Estate Email Marketing Tips and Techniques!

Posted on June 15, 2018 by Brian

In this guide you’ll learn some real estate email marketing tips and techniques that will help you grow your business. Email marketing Marketing trends evolve all the time, but email remains one of the most effective marketing tactics on the … Continue reading →

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Homeowners Insurance Prospecting Letter!

Posted on June 7, 2018 by Brian

Can homeowners insurance prospecting letters generate qualified leads? The problem that most agents have with insurance sales letters is that they don’t make the time to write them and mail them. There is also another problem in the industry as … Continue reading →

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Commercial Cleaning Janitorial Sales Letter!

Posted on May 31, 2018 by Brian

A janitorial sales letter can be a great workhorse for your business. It’s like having a bunch of tiny little sales people prospecting for new clients for you but you don’t have to look over their shoulder every day. I … Continue reading →

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Social Media Lead Generation Basics For Real Estate Agents!

Posted on May 22, 2018 by Brian

The social media has experienced phenomenal growth over the last decade, making it one of the most powerful tools for lead generation today. There is a mammoth community of users on networks like Facebook, YouTube, Instagram, and Twitter. All you … Continue reading →

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Hotel Sales Letter Sample!

Posted on May 17, 2018 by Brian

A direct mail hotel sales letter is a great way to help you book your rooms. The online marketplace for bookings is mostly about competing on price and not about the experience one can have at your hotel. If you … Continue reading →

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Letter Requesting Email Address!

Posted on May 11, 2018 by Brian

If you need a letter requesting an email address for marketing purposes consider modeling the example below. In the sample letter we used a realtor as the person requesting the email address from clients and prospects. In real estate it’s … Continue reading →

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Email List Building For Realtors!

Posted on May 7, 2018 by Brian

As a real estate agent, one of the surest ways to ensure you stay in the minds of your prospects is by sending them a series of drip emails within specific time intervals. The contents of these emails could be … Continue reading →

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