Sales Letter For A Clothing Store!

You want to write a sales letter for a clothing store that will attract new clients but you’re not sure how to do it. I know, you have all kinds of fantastic dresses, tops, jeans, and much more at great prices, but you don’t know how to explain all this to your potential customers in a way that will get them to come to your store.

Or, maybe you have high end clothes and want to get wealthy people into your store to buy something.

I know it can be frustrating writing a clothing store sales letter so let me help you with some tips and a sample letter.

Before You Send Your Sales Letter For A Clothing Store You Have To Identify Your Target Audience First.

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New Product Sales Letter!

In this new product sales letter example I am using a new beauty product as the subject. I created a make believe new anti aging cream and quickly wrote some ad copy to promote it.

The letter needs a little work but it does serve as a good model or starting point for a project that I may be working on soon. Please read the letter and leave your comments or suggestions, or model it for your own new beauty product promotion.

If I get enough comments on it I’ll write another one below it promoting a totally different product.

New Beauty Product Sales Letter Sample!

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Graphic Design Sales Letter!

A graphic design sales letter should not be loaded with samples of your work. In fact, less is better.

A letter should focus more on explaining the benefits of your services rather than showing how great you are at graphic design.

Certainly people want to see your work. But you also need to guide your audience to take action and call you or hire you (or ad themselves to your mailing list, request more information etc.) This requires you to provide your prospective clients a reason why they should call you, hire you, or get your freebie.

Graphic Design Sales Letter Sample!

Recipients Name
Address
City, State Zip

Dear (Name),

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Homeowners Insurance Prospecting Letter!

Can homeowners insurance prospecting letters generate qualified leads?

The problem that most agents have with insurance sales letters is that they don’t make the time to write them and mail them.

There is also another problem in the industry as a whole. Most agencies only send one letter to a list and if it doesn’t work they say to themselves, ‘marketing insurance through the mail does not work’.

Perhaps the solution is you need to send more than one letter and follow up consistently. I know, it sounds expensive and time consuming. But if you mail a sequence of letters to a well researched and highly qualified mailing list, and if you send all non responders a followup mailing (newsletters are best), you may find that it’s a very viable marketing medium (direct mail).

Homeowners Insurance Sales Prospecting Letter Sample!

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Commercial Cleaning Janitorial Sales Letter!

A janitorial sales letter can be a great workhorse for your business. It’s like having a bunch of tiny little sales people prospecting for new clients for you but you don’t have to look over their shoulder every day.

I have friends in the commercial and industrial Janitorial business. They do well and rely on their sales staff to get new business in the door. It seems to work for them.

But if they used a system of marketing letters that target the businesses they want to get as clients they could save a bit of money on sales staff and even make their job a bit more fun.

Anyway, the trick here is to send a series of prospecting letters and then follow up on the phone.

If you are not following up on then you’ll need to tweak your sales letter and include a special offer with an expiration date. Each follow up letter should refer to the expiration date.

Anyone who does not respond should be on your mailing list. Mail them a postcard and/or a letter every month or every other month (a newsletter is an even better tool).

Sample Janitorial Sales Letter:

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Open House Follow Up Email Letters and Tips!

Open house follow up letters are essential to your success in real estate.

If you don’t follow up consistently (and to it well) you will leave many opportunities on the table.

Here Are Three Open House Follow Up Email Samples:

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Prospecting Letters For Property Managers!

Below are two prospecting letters for property managers. These are samples you can model for your business. These letters were designed to be mailed to a list of owners of unoccupied homes, second home owners, or any property owner who is renting their property or wants to rent their property. You can get such lists from a mailing list company or a title company.

Another list you should consider using are expired listings. These are widely available, or you can get them for free if you are a licensed Real Estate agent through the MLS.

Sample Prospecting Letters For Property Managers!

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Catering Services Introduction Letter Sample!

An introduction letter for catering services can be a great tool to attract new business.

An introduction letter is a sales or marketing letter which is designed to get your targeted prospects to hire you for their next event.

The goal of your catering marketing letter should be to:

  1. Grab the attention of your prospective client.
  2. Get them to read the letter.
  3. Respond: call or email you for an appointment or to place an order.

There are many ways of grabbing the attention of your prospects and getting them to respond. But your priority should be to get your prospect to open the envelope first. If you do not accomplish this then your letter will end up in the trash before it’s even opened. So be sure that your envelope or package does not look like bulk mail or junk mail.

After you get your prospect to open your letter you have to get and keep their attention.

Many marketers say you need a headline or a ‘grabber’ on the top of the letter to get their attention. Sometimes a headline works better, other times it does not. Sometimes you don’t need one at all. Frankly, you have to test it to be sure.

But what works very well, and studies have shown this to be a fact, is that ‘lumpy’ envelopes (using promotional items) work very well.

For example you can put something in the envelope or attach it to the letter to make the envelope look and feel ‘lumpy’.

Catering Business Marketing Letter Example!

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I Have A Buyer For Your Home Letter!

If you have clients that want to buy a home take them on a thorough tour and write down the addresses of every home they liked. Then, get the actual names of the owners of the homes. This is very easy. You can go to a list company or look up the tax records online.

The reason you want the real name is because if you have anything other than the actual owners names on the letter it looks like it was spit out by a computer and not a real person.

The more ‘real’ and personalized the letter is the better your chances are of getting a response.

Sample I Have A Buyer For Your Home Letter.

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How To Generate Referrals From Existing Clients!

I’ve written several articles and letters on referral lead generation in several different industries. You may want to search this site to find them. But this method is another creative way to get your clients to provide referrals without personally ask for them. We all know how uncomfortable that can be.

This letter is more for the retail marketing sector but you can still model some of the ideas in this letter for any industry.

Also, the letter below is unformatted. Your letter should have a headline, big and bold. I also recommend that you place a picture of yourself with a caption underneath. Put your headline to the right side of your picture, like this:

Sample Retail Referral Marketing Letter.

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