Once you book your guests you should use vacation rental letters to make them feel special and not just like another guest.
A good set of letters will help your guests get acquainted with your home and the area.
As a result of keeping in touch with your guests you’ll get more referrals and repeat bookings.
Below are two letters you can model for your vacation property.
Vacation Rental Welcome Letter!
Continue reading Vacation Rental Letters!
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Having and maintaining good customer relationship is important for the growth of any business. To maintain a good relationship with customers, it’s essential to treat your customers better than your competition.
Thank you notes, letters and cards are a great way to get new and old customers coming back for your services. Below are a few ideas on how to use thank you notes, letters and cards to ensure you’ve got a steady flow of customers to your new business.
Thank You Letters
Letters are a good business tactic to keep in touch with clients while generating a new business. Letters can be used in every business imaginable from real estate and insurance to flower shops and bakeries and everything in between. Continue reading How to Generate New Business With Thank you Notes, Letters, and Cards!
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Below are two of several salon thank you letters we used in our salon and spa which we owned for 10 years.
We sent thank you letters within 24 hours of a client buying a service from us, and we sent a specific letter associated with the service that was purchased. For example if a new client bought a body wrap package we had a thank you letter just for that service, or if they bought a Mystic Tan sunless tanning package we had a Mystic tan thank you letter, etc. etc.
Each thank you letter has a purpose:
1. To show how appreciative we are for the clients business.
2. To build a stronger relationship (every contact is important).
3. To upsell.
Formatting: Keep in mind that we had the letters formatted with a picture to the left of the headline and under each picture there was a caption. We also separated sentences, used bolding when appropriate to keep ‘skimmers’ interested and often used sub-headlines as well (see the example at the very bottom of this page).
Here Is Our Tanning Package Thank You Letter! Continue reading Salon Thank You Letter Examples!
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Looking for a job that you want requires several prospecting techniques. One of these techniques includes a job prospecting letter.
One reason you need a letter is because you want to warm your target hiring manager or business owner up prior to cold calling them.
You might be thinking, ‘Why should I send a letter when I can simply go to a job site and submit my resume?’ The reason is because you might want to work somewhere that is not posting jobs online at the moment and in order to get a better shot at getting a job at this company you need to stay top of mind when they are looking for someone with your skills.
In this case you would send a letter. But you won’t send a job prospecting letter just once. You need to send a letter every two weeks or every month in order to keep in front of them. Continue reading Job Prospecting Letter Sample!
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Trade show marketing can fun lucrative if you do it right. And having a sound, proven trade show marketing plan is key to your success in generating leads and closing sales.
One of the tools you’ll need is a trade show follow up letter with prospects you met and gathered contact information from.
I’ll leave all the details on how to properly generate qualified leads for a later date. But for now I want to show you a sample follow up letter for a salon and spa tradeshow. Keep in mind that you can model this letter for any industry. And also keep in mind that you should have a sequenced follow up. Don’t just send one letter. Use a sequence of letters and postcards (and phone and email followup as well) until they buy.
A follow up letter is something that can be over-thought, because usually the writer of the letter really wants all the main selling points to be summarized in the letter so that you can close the deal in the letter. Which almost never happens.
So keep it simple when you write your follow up letter after an appointment.
Here is an example of a sample follow up in regards to a business meeting a phone system representative had with a prospective client recently: Continue reading Business Follow Up Prospecting Letter