Two step lead generation is a proven way to generate new clients for any business. The main difference between a lead generation advertisement and a regular ad is that a lead generation ad is not designed to sell anything (and it can easily be modified for online advertising). It is aimed specifically at prospects. Good…
Tag: sales leads
Print Newsletter Marketing Tips!
I am a big believer in using print and email newsletters to grow your business. I have used them myself in two different and competitive industries. Each time they worked better than my expectations. I am particularly partial to print newsletters because businesses are not using them, they make a bigger impact on your clients…
Cold Call Sales Letter Examples For Sales Reps!
Cold calling businesses is an essential strategy for sales representatives. You can’t make sales if you don’t generate leads and consistently follow up, right? And the old school techniques of prospecting still work; some sales reps get on the phone and dial for dollars, some pound the pavement, others do both. But you can make…
Cold Call Real Estate Letters!
My wife is a real estate agent and it’s a highly competitive field. Boy does she have some stories. There are agents in her office that have been there for over six months and still have not listed or sold one home, condo, or townhouse. But then there are agents like her had a listing…