Tag Archives: robert collier

The Million Dollar Bill Sales Letter!

Many moons ago, Robert Collier created the first dollar bill letter. And he used it during the 1920’s! Yes, that’s right. During the 1920’s he attached a dollar bill to thousands for sales letters which were marketing a non-profit organization. … Continue reading

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The Dollar Bill Letter!

The original one dollar bill marketing letter was written by Robert Collier, and in his must read (and study like a maniac over and over) he claims that he got a 90% return rate for a charity sales letter. Since … Continue reading

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