Financial Advisor Email Marketing!

Financial advisor email marketing is a sophisticated subject because there are many different ways of using email to generate new clients and to nurture current client relationships.

In this article I will discuss how to use email to get new clients through lead generation. In a future article I will discuss how to use cold email (or prospecting emails) to generate new clients.

So, lets define a ‘lead’. A lead is someone who has shown interest in your services. A ‘prospect’ is someone you identified as an ideal client but has not shown interest in your services yet.

How To Generate Interest In Your Services!

Continue reading Financial Advisor Email Marketing!

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Car Sales Follow Up Letter!

Selling cars is not easy. There’s tons of competition and it’s easy to shop online. You can send requests for pricing to multiple dealers in minutes. And your responses and follow methods are crucial to set you apart from the other dealers you’re competing against.

Here are several email letter options that you can model in your dealership (these letters can also be used in printed letters as well. I recommend sending written letters and hand written thank you notes because nobody is doing it anymore and it makes a big impact. Much more so than email).

Car Salesmen Follow Up Letter #1:

This letter is an example of an email response you may consider modeling in your prospecting of Internet vehicle shoppers. Continue reading Car Sales Follow Up Letter!

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Email Marketing Letters!

Email marketing letters and email lead generation is an enormous subject. There are companies that do multi day training seminars for thousands of dollars to cover the email marketing basics.

I am going to cover some of the bare bone basics and provide examples to make it even easier to understand  Sometimes that’s all you need to boost your sales in the short run.

You may find that I breeze over some areas that you don’t understand or wish you had more information to understand it more thoroughly, so you can post a comment below and I’ll do my best to respond.

The first thing you need to do is build your email list. You want to get customers, clients, and prospective customers and clients to gladly provide you with their name and email address (or all of their contact information) so you can send them offers and quality information.

How Do You Get Their Email Address? You ask for it!

You’ll get the most email addresses from two places: Continue reading Email Marketing Letters!

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