You might be surprised to know that a seo sales letter can be an effective client attraction tool.
You probably think you need to focus your attention online to get new clients. But that’s what everyone else is doing. I’m not saying you should stop using online marketing tools. I am saying that since everyone else is focused online you can take advantage of this and use direct mail because you’ll have less competition in your prospects mailbox.
You should test direct mail to a well selected group of businesses because most people in your business are not using it, or if they are they are not doing it right.
SEO Sales Letter Sample!
City, State, Zip
Does your business rank on the first page of Google?
According to a recent study, 97% of consumers do their research online for local products and services.
It’s critical that you reach these potential customers during the early stages of their search before your competition does.
If your competition ranks higher than you on Goole then they are probably capturing more customers than you can imagine.
My name is (Name) and I own (Name Of SEO Company). Myself and my staff of trained and certified Search Engine experts can help you get on first page of Google for the most important search terms related to your business.
We can tailer a plan that will get your website above your competition in the search results using a combination of on-site and off-site website optimization strategies, and it will all be Google friendly.
Here’s what a few of our current clients have to say:
As you can see our clients are getting to the top of the search results in their industries. You can achieve the same or better results for your business.
Please call me at 555-555-5555 anytime 24 hours to arrange a convenient time to meet. Or, if you prefer we can chat on Skype. It’s up to you.
PS: I wrote a special report titled ’11 Cutting Edge Customer Attraction Techniques You Need To Implement Before 2020!’ If you would like this special free report mailed to you by first class mail please call my 24 hour voicemail at 555-555-5555 anytime 24 hours, or go to www.CuttingEdgeReport.com.
Attention Grabbing Search Engine Optimization Marketing Letter Example!
As I’ve described in many articles and sample marketing and prospecting letters letter, the use of a ‘grabber’ is highly recommended. A grabber is an item that grabs the attention of the reader. It’s proven to boost response to marketing campaigns. Sometimes by a huge margin.
City, State, Zip
Is your business lost in the Google search results?
Imagine two businesses competing with each other for the same clients. One has a proven website that converts traffic into customers and gets top rankings in the search results. The other business also has a quality website but it’s not ranking well in the search results.
Considering the fact that 97% of consumers do their research online for local products and services. Who do you think is going to get the most customers and grow their business?
My name is (Name) and I am the owner of (Name of Search Engine Optimization Business). Myself and my staff of veteran search engine optimization consultants will help you get your business on the first page of Google and maintain those rankings with organic Google friendly techniques.
Here is what some of my clients have to say:
You can achieve similar or better results using our proven on-site and off-site search engine optimization strategies.
Every business requires a custom tailored online marketing plan to get it to the top of the search results. Please call me at 555-555-5555 anytime 24 hours, or you can E-mail me at email@example.com.
I look forward to meeting with you!
PS: Enclosed is a certificate which entitles you to a free audit of your website, a $597.00 value. This audit will show you where your business ranks online for the most important search phrases compared to your competition, identifies low quality pages on your site (which Google ignores), mobile device optimization, how fast your site loads, Google compliance, and much much more. All the information is designed to identify the weaknesses of your website so that it can be improved. Use it now before the expiration date.
SEO Consultant Marketing Tips!
Send a sequence of mailings to your target market, 7-10 days apart. Send up to 4 letters.
Follow up on the phone if possible.
Send a letter, postcard, and/or a newsletter every month to your current clients, prospects, and ‘dead leads’. This is the biggest mistake most people in your industry make. They assume that because a prospect didn’t hire them after the first contact or after a month or two that they would never be interested. Not true! Things change, people change jobs, life happens. In fact, studies show that it can take up to 17 contacts before you make as sale. Don’t give up and you’ll see that many of the old prospects and ‘dead leads’ suddenly need your attention, or they might even refer someone to you.