Lawn Care Sales Letter Sample!

If you take the time to regularly mail a lawn care sales letter to a list of homeowners who have lawns that need regular attention from a professional you will probably get a consistent number of new clients from your efforts. Especially if you are persistent with your mailings. 

I used to be a landscaper myself. I worked for a landscape business owner who never went on the jobs with us. He stayed home while we worked our rear ends off. We had to drive around a 40 mile area and maintain the front and back yards of anywhere from 8 to 12 homes every day. Some of these homes had large yards.

Do you know how this guy got new clients? He drove around and cold called on homeowners and used his southern drawl to charm people. Most of us don’t have the charm of this man so we have to use a few more tools to get new business in the door.

One last thing. Read my tips for lawn care professionals below the sample lawn care letters.

Lawn Care Sales Letter Sample.

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Window Cleaning Sales Letter Samples!

Sometimes all you need is a simple window cleaning sales letter to target potential commercial and residential customers to generate new business. Simply get yourself a well researched list and send your letter.

A week or two after you send the first letter send a second follow up letter.

Include your business card or a refrigerator magnet (because this will make your envelope ‘lumpy’ and is a proven technique to boost response). See, a lumpy envelope creates curiosity and gets people who normally just sort these letters over the trash will be more likely to open it.

You don’t have to use a magnet. You can use hundreds of other items like pens, flashlights, bottle openers, even custom imprinted candy! Be creative.

Also, when you include a promotional product like a pen or something it gives you something to talk about it in the second follow up letter; “A couple of weeks ago I sent you a letter with a pen in it, do you remember? Well, I didn’t hear from you so I thought I would try to reach you again (Name). Anyway…” Something like that.

Commercial Window Cleaning Sales Letter Sample!

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Gym Sales Letter Sample!

If you target prospective new clients with a gym sales letter you might get a constant flow of new business.

Advertising online, in the local coupon books, and with groupon is always a good idea. But one thing your competition is not doing is using direct mail.

If you spend time looking for a good list and mailing a personalized letter to the people on this list you just might hit the jackpot.

For example you can get a highly targeted list of men or women who subscribe to a particular health magazine. You can get a list of people who recently bought a health or fitness product from a infomercial on TV. These are just two of many targeted lists of people who are interested in getting fit and healthy.

You can also get a simple list of men or women or both who are a certain age and income bracket and live within any distance from your gym or fitness club.

Be sure to read the additional tips below the letter.

Gym Sales Letter Sample!

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Real Estate Farming Letters!

A sequence of three real estate farming letters is an old school way to target your neighborhood and introduce yourself as the go to agent for your neighborhood.

My recommendation is to include a promotional item with your contact information on it. Make sure that this gift item is something that your neighbors can use over time so that your name is still in front of your neighbors weeks after they put your letter in the recycling bin.

Neighborhood Real Estate Farming Letter Sequence Sample #1:

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Seasonal Email Letter Campaigns For Retail Marketing!

Let’s discus how to use seasonal email letter campaigns to build demand for your retail sale or event.

A sequence of email marketing letters can work like gang busters. But they will work even better if you combine them with direct mail and text message marketing.

What we did successfully in our business for years was send out at least one postcard or a sales letter  (usually a sequence of two and three) to our clients informing them of a sale we were having. Every sales was themed around a season, holiday, or an event.

We sent out a sequence of 4 email marketing letters in addition to a postcard or direct mail sales letter. Everything was timed to hit all of our customers starting two or three weeks out. We sent up to five emails which where spread anywhere from 3-7 days apart.  The final email was always sent on the day of the sale or event.

We also included a text message marketing sequence as well. This way we hit every customer or client on our list up to three different ways at different times and days. This is important because you never know which type of contact is the one that is going to drive your customers to your sale.

Seasonal Email Marketing Sequence Example: Easter!

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Pizza Restaurant Sales Letter!

A well crafted laser targeted restaurant sales letter is one of many ways to get new customers in the door to your restaurant or deli.

Here are two examples of letters you can model for your business. The first letter is for a pizza shop owner and the second one is for a deli or any restaurant that serves lunch.

By the way, just because each letter is written for specific type of restaurant it does not mean that you can’t model them for your business.

Pizza Restaurant Sales Letter.

Date

Recipients Name
Recipients Address

Dear Name,

There’s nothing like a fresh, hot pizza! When you or your family crave a delicious slice of pizza with homemade crust and sauce and all your favorite toppings, we are right around the corner.

At (Name of Pizzeria), we know that feeling – your stomach is making that rumbling sound; your mouth is watering; and there is no way that you’re going to cook tonight, right? Continue reading Pizza Restaurant Sales Letter!

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Expired Listings Letter!

Your real estate agency has several different niches that they want you to target for lead generation.

One technique that is taught is to mail an expired listings letter or postcard to owners of homes that have not sold.

Expired Listings Letter Example #1.

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Mortgage Broker Letter To Realtors!

The following mortgage broker letter to realtors is a good model to work with if you want to target real estate agents in your area.

As you know, one of the fastest ways to build your book of business is to get realtors to refer their clients to you.

Realtors are an eclectic bunch so you need to target the ones are who doing the most business. This will really refine your list. Read the marketing tips below for more strategies to help you grow your business.

Sample Mortgage Broker Introductory Letter To A Realtor.

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Bookkeeping Introduction Letter!

Can grow your business with a bookkeeping introduction letter?

Every business in needs a bookkeeper. In the states, especially California, we have to take on so many different jobs and handle so many things because of laws and regulations is mind boggling.

On top of that we have to keep our books in order for the IRS, and we have to know our numbers in order to grow our businesses.

With that said, it’s hard to find a good bookkeeper. We went through about a dozen of them because they were either unreliable, not very good, or they were too expensive.

So if you put together a nicely written bookkeeping services introduction letter I am confident you will get new business from it (see additional advice below the letter).

Here is a sample marketing letter for your bookkeeping services.

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Dance Studio Letter Sample!

The bread and butter for many dance studios is in attracting children as students because parents want their children to stay active, creative, and provide them with an hour to go shopping! Hey we all need a breather now and then.

You can rely upon word of mouth advertising through families networking with each other, which can take time and grow on it’s own naturally. Or you can take things into your own hands and grow your dance studio business faster by sending a dance studio sales letter to parents of children who many be interested in dance.

  • First get your mailing list.
  • Send a letter to the list of parents.

Dance Studio Sales Letter.

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