Bookkeeping Introduction Letter!

Can grow your business with a bookkeeping introduction letter?

Every business in needs a bookkeeper. In the states, especially California, we have to take on so many different jobs and handle so many things because of laws and regulations is mind boggling.

On top of that we have to keep our books in order for the IRS, and we have to know our numbers in order to grow our businesses.

With that said, it’s hard to find a good bookkeeper. We went through about a dozen of them because they were either unreliable, not very good, or they were too expensive.

So if you put together a nicely written bookkeeping services introduction letter I am confident you will get new business from it (see additional advice below the letter).

Here is a sample marketing letter for your bookkeeping services.

Continue reading Bookkeeping Introduction Letter!

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Bank Prospecting Letter!

If you want to get commercial loans, deposits, or fee income as a banker or loan advisor you need to do more than call on your current list of clients and prospects.

There are many ways to prospect for new clients. Some techniques are as old as the hills which include walking into a local business or cold calling them on the phone. I do not recommend either of these techniques unless you first send a series of letters prior to making the call or walking into the business.

Getting Commercial Clients.

Continue reading Bank Prospecting Letter!

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Videographer Sales Letter!

When is the last time you saw a videographer sales letter or marketing piece? Videographers are not marketing their services as much as they should. Maybe it’s because they have more clients than they can handle.

If you want to grow your video production business and beat your competition you should consider a more aggressive approach.

Small businesses and professionals need a good videographer for their marketing, in house training, or events. They probably did a search online or asked their friend who is a photographer to get the job done. Why not choose you first?

How A Videographer Can Get New Clients!

You can get your name in front of more prospects by targeting business owners or professionals that will need a videographer in the near future with a sales letter. For example, some target markets for your services include: Continue reading Videographer Sales Letter!

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Booking Letters For Bands!

Do you want to make money playing music for corporate events? You just might be able to get a few well paying clients if you put your marketing hat on and target businesses with a band booking letter.

First, identify large businesses or corporate event planners who have or are in charge of organizing large events.

You can do a search for corporate event planners and get their mailing address and email address. You can do the same search for large businesses within a 20-40 mile radius (for example) using mailing list tools like infousa.com.

Band Booking Letter Targeted Towards Business Owners!

Continue reading Booking Letters For Bands!

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Hair Salon Sales Letter!

Below are two hair salon sales letters that you can model for your salon.

These letters can also be adjusted and modeled for any beauty salon, spa, or nail salon.

The first letter is a more down to earth soft selling letter. You can model and use it in conjunction with a more aggressive marketing letter (letter #2) that uses more proven direct marketing techniques to boost response rates to your marketing pieces.

Non-Aggressive Hair Salon Sales Letter #1:

Continue reading Hair Salon Sales Letter!

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Print Newsletter Marketing Tips!

I am a big believer in using print and email newsletters to grow your business. I have used them myself in two different and competitive industries. Each time they worked better than my expectations.

I am particularly partial to print newsletters because businesses are not using them, they make a bigger impact on your clients and customers, and the results we achieved using them in our businesses prove it.

Side Bar: If you want samples and tips of email marketing and/or email newsletters please read my other articles on this subject by using the search feature or linked from this article. Continue reading Print Newsletter Marketing Tips!

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Cold Call Sales Letter Examples For Sales Reps!

Cold calling businesses is an essential strategy for sales representatives. You can’t make sales if you don’t generate leads and consistently follow up, right? And the old school techniques of prospecting still work; some sales reps get on the phone and dial for dollars, some pound the pavement, others do both.

But you can make your prospecting much more effective if you send a cold call sales letter to your prospects first, and then follow up with a phone call, or if you are brave and confident you can just show up.

When I was working in a hospital as a medical supplies technician sales reps would come by in their nice suits and giant smiles every day. Sometimes we would get five or six visits. Some of them we knew well because we already had a relationship, others were trying to get their foot in the door because we were in charge of ordering supplies for the entire hospital.

None of them sent letters to our department or my boss. They all just showed up day after day. Continue reading Cold Call Sales Letter Examples For Sales Reps!

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Find A Business For Sale Using A Simple Letter!

12 years ago my wife wanted to buy a business. She was working for a massive telecommunications company at the time and she was burned out from the constant salary cuts and long hours.

As a result, we decided to look for a business for sale that she was interested in and that she felt confident she could run. We spent a few weeks  banging our heads against the wall because we couldn’t find an established business that interested her, except for one. A music store.

But the price they were asking was ridiculous. Plus, it was losing money and it was in a very competitive market locally, and the online competition in this market is intimidating.

I decided to take things into my own hands. I have a friend who has been talking to me about his successful tanning salon franchise at the time, so I asked my wife if that business sounded like something she would like to run.

She said yes, and I immediately go to work.

How To Buy A Business Starting With A Business Lead Generation Letter!

There are many ways to buy a business. The first route that many people take is to do a search for businesses for sale online. Continue reading Find A Business For Sale Using A Simple Letter!

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Long Term Care Prospecting Letters!

The following two long term care prospecting letters are samples you can review for your lead generation efforts.

The first letter is a soft sell version that is non threatening. The second letter is a  more aggressive lead generation letter that incorporates direct response marketing techniques which are proven to boost response rates.

Letter #1:

June 13, 2017

Recipients Name
Recipients Address

Dear Name,

Insurance is an important tool for protecting yourself against risk. You may never need long-term care but 40 percent of the 13 million people receiving long-term care are between the ages of 18 and 64 – and it is very expensive. Continue reading Long Term Care Prospecting Letters!

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Web Designer Sales Letter

In a moment I am going to show you a web designer sales letter. But first, if you are a local internet marketer looking for local small business clients, there are a plethora of webmaster marketing strategies you can implement including:

  • Pay Per Click
  • Local SEO
  • Video
  • Social Media
  • And my favorite method: Direct Mail.

If you are looking for a sample webmaster marketing letter this is a good starting point because it’s professional, but not too boring.

However, it’s missing a few things which I describe at the end… Continue reading Web Designer Sales Letter

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