Expired Listings Letter!

Your real estate agency has several different niches that they want you to target for lead generation.

One technique that is taught is to mail an expired listings letter or postcard to owners of homes that have not sold.

Expired Listings Letter Example #1.

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Mortgage Broker Letter To Realtors!

The following mortgage broker letter to realtors is a good model to work with if you want to target real estate agents in your area.

As you know, one of the fastest ways to build your book of business is to get realtors to refer their clients to you.

Realtors are an eclectic bunch so you need to target the ones are who doing the most business. This will really refine your list. Read the marketing tips below for more strategies to help you grow your business.

Sample Mortgage Broker Introductory Letter To A Realtor.

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Dance Studio Letter Sample!

The bread and butter for many dance studios is in attracting children as students because parents want their children to stay active, creative, and provide them with an hour to go shopping! Hey we all need a breather now and then.

You can rely upon word of mouth advertising through families networking with each other, which can take time and grow on it’s own naturally. Or you can take things into your own hands and grow your dance studio business faster by sending a dance studio sales letter to parents of children who many be interested in dance.

  • First get your mailing list.
  • Send a letter to the list of parents.

Dance Studio Sales Letter.

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Bank Prospecting Letter!

If you want to get commercial loans, deposits, or fee income as a banker or loan advisor you need to do more than call on your current list of clients and prospects.

There are many ways to prospect for new clients. Some techniques are as old as the hills which include walking into a local business or cold calling them on the phone. I do not recommend either of these techniques unless you first send a series of letters prior to making the call or walking into the business.

Getting Commercial Clients.

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Videographer Sales Letter!

When is the last time you saw a videographer sales letter or marketing piece? Videographers are not marketing their services as much as they should. Maybe it’s because they have more clients than they can handle.

If you want to grow your video production business and beat your competition you should consider a more aggressive approach.

Small businesses and professionals need a good videographer for their marketing, in house training, or events. They probably did a search online or asked their friend who is a photographer to get the job done. Why not choose you first?

How A Videographer Can Get New Clients!

You can get your name in front of more prospects by targeting business owners or professionals that will need a videographer in the near future with a sales letter. For example, some target markets for your services include: Continue reading Videographer Sales Letter!

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Martial Arts Sales Letters!

There are many martial arts academy’s and training centers you have to compete with. You need to do more than just hang a shingle and rely upon word of mouth if you want your business to thrive.

You’ll need a marketing system and a few martial arts sales letters to use in your marketing to attract new clients.

Rather than doing a blanket marketing campaign that targets everyone you should consider breaking your marketing strategies into different mini marketing systems that target different groups of people.

For example, you can target parents of children, moms, single moms, and people who have shown interest in self defense.

In the not so distant past martial arts was mostly a sport targeted to men. But now women are joining martial arts classes in droves because they are no different than men when it comes to wanting to learn how to defend yourself, getting a good workout, and competing.

Martial Arts Sales Letter Targeting Women!

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Hair Salon Sales Letter!

Below are two hair salon sales letters that you can model for your salon.

These letters can also be adjusted and modeled for any beauty salon, spa, or nail salon.

The first letter is a more down to earth soft selling letter. You can model and use it in conjunction with a more aggressive marketing letter (letter #2) that uses more proven direct marketing techniques to boost response rates to your marketing pieces.

Non-Aggressive Hair Salon Sales Letter #1:

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Print Newsletter Marketing Tips!

I am a big believer in using print and email newsletters to grow your business. I have used them myself in two different and competitive industries. Each time they worked better than my expectations.

I am particularly partial to print newsletters because businesses are not using them, they make a bigger impact on your clients and customers, and the results we achieved using them in our businesses prove it.

Side Bar: If you want samples and tips of email marketing and/or email newsletters please read my other articles on this subject by using the search feature or linked from this article. Continue reading Print Newsletter Marketing Tips!

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New Employee Welcome Letter!

A new employee welcome letter is a great reason to contact your customer base. You should think of every meaningful contact you make with a client or potential client is another step toward another sale or qualified referral.

Below are two letters you can model in any business.

New Employee Welcome Letter To Clients!

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Salon Thank You Letter Examples!

Below are two of several salon thank you letters we used in our salon and spa which we owned for 10 years.

We sent thank you letters within 24 hours of a client buying a service from us, and we sent a specific letter associated with the service that was purchased. For example if a new client bought a body wrap package we had a thank you letter just for that service, or if they bought a Mystic Tan sunless tanning package we had a Mystic tan thank you letter, etc. etc.

Each thank you letter has a purpose:

1. To show how appreciative we are for the clients business.
2. To build a stronger relationship (every contact is important).
3. To upsell.

Formatting: Keep in mind that we had the letters formatted with a picture to the left of the headline and under each picture there was a caption. We also separated sentences, used bolding when appropriate to keep ‘skimmers’ interested and often used sub-headlines as well (see the example at the very bottom of this page).

Here Is Our Tanning Package Thank You Letter! Continue reading Salon Thank You Letter Examples!

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