Health Insurance Sales Letter!

Here is an example of a health insurance sales letter or group health insurance prospecting letter. Once again we are using an attention getting device called a grabber or ‘lumpy mail’ promotional item to get the attention of the reader.

Read this about lumpy mail grabbers that help you increase your response rates.

Health insurance sales letter example for better prospecting and lead generation:

million dollar bill

Dear Name,

As you can see I have attached a nice crisp $1,000,000.00 Bill to the top of this letter. Why have I done this? There are really two reasons:

1. I have something very important to tell you and I needed some way of grabbing your attention.

2. And second, since I specialize in helping Circle Lake businesses save thousands in employee benefits and other financial expenses, I thought this “Eye Catcher”
was especially appropriate.

In the last few weeks you’ve received two letters from me. I explained that I help businesses in the Circle Lake area save exceptional sums of money in needless employee benefit expenses. Continue reading Health Insurance Sales Letter!

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Business Opportunity Letter

The following free business opportunity lead generation or prospecting letter can be modeled for just about any business opportunity.

As with many of the marketing letters on this site we are using the million dollar bill to grab the attention of the prospect. But you don’t have to use it. It works, but there are many other grabbers you can use (also known as ‘Lumpy Mail’). Read this for details on using grabbers and a marketing letters system for more details.

Also, keep in mind this letter needs more formatting…just bolding and typesetting etc.

Why Have I Attached These Genuine Looking Million Dollar Bill(s) To This Letter?

million dollar bill

Dear Fellow Entrepreneur,

The Million Dollar Bill you see can’t be redeemed at any bank. But hold on to it (them) because you may be able to turn it into the real thing… Continue reading Business Opportunity Letter

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Free Mortgage Sales Letter!

The following mortgage sales letter shown below is a hard hitting emotional direct response style letter. It could use a little touching up. It’s a model for a mortgage direct mail sales letter.

It uses a ‘Grabber’ on the top of the letter which forces people who open the envelope to read the entire letter, or at least give it a good look over.

Also I recommend using a two letter sequence prior to mailing this letter. For more information on grabber letters and lumpy mail sales letters watch this really good video.

Free Mortgage Sales Letter #1:

million dollar bill

Dear Name,

As you can see I’ve attached a Million Dollar Bill to the top of this letter. Why have I done this? Actually there are two reasons…

#1: What I have to tell you is extremely important and I wanted to be sure to get your attention.

#2: Since I help people save thousands of dollars on their mortgage I thought these Million Dollar Bills were an especially appropriate eye-catcher. Continue reading Free Mortgage Sales Letter!

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Free Real Estate Prospecting Letters!

The following two real estate prospecting letters will help you generate real estate leads in your local area.

Important: these real estate marketing letters may work as is, but I recommend a two letter sequence prior to sending them as described on this website.

Secondly, they also use a unique ‘Grabber’ that attracts attention and gets your sales letter read. In this case I am using a million dollar bill. You can use any ‘Grabber’ you like in your prospecting letters but make sure it ties in with what you are offering in your letter.

Read this prospecting and sales letter guide for more information on using ‘Grabbers’ or ‘Lumpy Mail’ (it’s really good), and then come back here.

Realtor Prospecting Letter #1: Targeting Home Owners.

million dollar bill

Dear Name,

As you can see I’ve attached a genuine looking Million Dollar Bill to the top of this letter. Why have I done this?

Actually there are two reasons… Continue reading Free Real Estate Prospecting Letters!

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Prospecting Letters and Lead Generation Made Easier!

When it comes to effective prospecting letters you have keep one thing in mind. What is it that your prospective clients want and need. And that is it. If you stray from this in your marketing and prospecting efforts, you will lose your clients forever.

The basics letter sequence I learned over 15 years ago was a technique that Dan Kennedy taught me, and it still works to this day. However, there are a few new twists you can use to make them even more effective.

One of these twists is to include a lead generation website, and your social medial profiles in your letters. This was you show that you are on the cutting edge, and that they can find or contact you other than just through the letters.

Some would say that you should not put these extra ‘twists’ in your letters, and ultimately it comes down to testing.

To get more prospecting tips and tricks sent to your email address get our mini course or navigate through this site, and I am sure you’ll find some helpful information.

However, we are constantly updating our prospecting letters and lead generation techniques so it’s a good idea to get on our list. You can get on our list by subscribing to our mini course.

The First Step To Generating Interested Prospects and Qualified Leads:

I am going to show you a whole new world of prospecting and marketing techniques that will get you more appointments, get more customers, and help you close bigger sales without making a single cold call. Continue reading Prospecting Letters and Lead Generation Made Easier!

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