Booking Letters For Bands!

Do you want to make money playing music for corporate events? You just might be able to get a few well paying clients if you put your marketing hat on and target businesses with a band booking letter.

First, identify large businesses or corporate event planners who have or are in charge of organizing large events.

You can do a search for corporate event planners and get their mailing address and email address. You can do the same search for large businesses within a 20-40 mile radius (for example) using mailing list tools like infousa.com.

Band Booking Letter Targeted Towards Business Owners!

Dear (Name),

As a business owner, you already know that a memorable corporate event has tremendous value as a branding tool.

Whether you are organizing it for your employees, your business partners, your existing clients or your potential clients, your event will linger in your guests’ memories much longer if it has been infused with great music.

My name is (Name). I am writing on behalf of (Name of Band) to introduce you to our services with the hope that you will consider booking us for your next event.

(Name of Band) delivers a high-energy performance that combines great music with an interactive experience guaranteed to engage and delight your guests.

We play all the Top 40 favorites from the ‘6os through today’s hits! Our great reputation has been built on our ability to work with our clients on a personal level so that our music is the right fit for their events’ intent.

From conventions and conferences, to staff retreats, meetings and holiday parties – we have you covered!

We offer:
Great dance music.
Interactive entertainment.
Live music through a top-of-the-line PA system.
Special requests.
Lighting effects.
Customized attire for all types of occasions.

If you would like to learn more about our band and our services, please call us at (phone #) or email us at (email address).

We would love the opportunity to meet with you personally to discuss how we can make a great event even greater! Please also let us know if you would like a list of references. We look forward to hearing from you!
Sincerely,

Sincerely,
Phylis Funk
www.URL.com
Contact Phone | Email

Marketing Tips For Your Band!

  • For best results send a second letter two weeks later which reminds them that you sent a letter previous letter and you just wanted to make sure they received it.
  • Include a promotional item. Put your band picture and contact information on something that your prospects will use frequently like a refrigerator magnet, coffee cup, pens etc.  This will will make the envelope you mail the letter in ‘lumpy’. It also gives you higher chance of getting the envelope opened (lots of business owners have an active radar for ‘junk mail’ and don’t even open the envelope). Best of all you will keep your band top of mind if they use your promotional item frequently.
  • A week or two after the second letter follow up with an email and/or a phone call.

Sample Band Booking Email Marketing Letter!

  • Tip: This letter sample can also be used as a follow up third print letter. Be sure to include another promotional item to keep your mailing ‘lumpy’ and keep your band name in front of your prospects for months.

Hi First Name,

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My name is Phylis Funk, do you remember me? I am the one who sent you two letters in April in regards to my professional band, Phylis Funk and Rainbows.

I wanted to follow up and make sure you had a chance to review the letter because my band is perfect for your business events, big or small.

We can create a custom set list of music that will get even the shyest person on the planet to get up and boogie.

Even though we are a dance band I have strict professional guidelines for all of my fellow musicians to have the utmost care and respect of our audience and clients. Please read our testimonials at www.url.com, or contact me now at 555-555-5555.

We offer:

Great dance music.
Interactive entertainment.
Live music through a top-of-the-line PA system.
Special requests.
Lighting effects.
Customized attire for all types of occasions.

We are booking up fairly quickly and our rates are extremely reasonable and I am really anxious to meat you to discuss your needs and/or requirements.

I look forward to speaking with you!

Sincerely,
Phylis Funk
www.URL.com
Contact Phone | Email

PS: Do you need a small jazz band? I can arrange that as well!

If you use a simple band booking mini marketing system like this for your band I am confident you will get a few new clients out of it. If you get just one new client who books you several times over the course of a few years that several thousand dollars you earned simply by spending a few hundred dollars printing, mailing, and following up.

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